Getting a job in the cosmetology field is rewarding. You get to earn money while doing what you love the most. Depending on different factors, your average salary as a cosmetologist in the United States is around $3,899 per month.
But being a cosmetologist can also be challenging, especially when you have just graduated. You’re still new to the field, so the first thing you need to do is to establish your name. The best way of doing this is to provide them with a great beauty salon experience. This way, you not only guarantee that your name will spread but also get repeat customers.
But impressing your clients can be tricky sometimes. If you want to know more about how you can provide the best service for your clients, read this article until the end. Remember that keeping your clients happy is your main goal for any job in the cosmetology field.
- Acquire a License for the Job
Having a degree is one thing. Getting a license to practice your profession is another. Much like any profession, you need to reassure your clients that you know what you’re doing. And the best way to do this is to get a license in any of the cosmetology fields.
Of course, before you can practice being a cosmetologist, most states require you to get a license. So, after graduating, you need to prepare for the cosmetology state board exam. This also applies to any other field in cosmetology, such as makeup artists, barbers, or nail technicians.
Cosmetology board exams have two sections: a written test and a practical test. They include questions from different cosmetology topics, such as:
- Scientific concepts
- Hair care services
- Skin care services
- Nail care services
If you want to ace the exam on your first try, make use of free CPT practice tests to refresh your knowledge. CPT Guru is an online practice test that covers questions that appeared on previous cosmetology state board exams. You won’t have to wonder about what areas you need to focus on for the state board exams.
Their practice tests go beyond passing the cosmetology exam. Cosmetology practice test guru also offers packages for other professions in the field. Whether you want to become a barber or an esthetician, they have the right kind of state board practice test for you.
- Welcome Your Customers With a Killer Greeting
First impressions are your best shot at winning the hearts of your clients. And in the service industry, clients often form their first impressions of you the moment they step into your store and you greet them. So as soon as they enter your salon, make sure you welcome them with a killer greeting.
As a rule of thumb, you only have eight seconds to greet your clients. Because of this, you need to come up with the best way of welcoming them. You can start by greeting them at eye level. So don’t put any chairs behind the receptionist’s desk to avoid sitting around when they come.
- Be Confident in What You Do
Being confident in your skills is simple when your clients have faith in you. You should also understand that it also works the other way around. When you’re confident in what you do, your clients will trust you.
Sometimes, some of your clients have had bad experiences with other specialists. If you suggest the same approach to them, it may be difficult to convince them that you’re right.
But keep in mind that you are the expert in beauty services. If you show them that you’re confident in the technique you’re suggesting, they will believe you. If you show a bit of doubt, they will also doubt your expertise.
So don’t hesitate to explain to them why a certain technique is the best choice to achieve their goals. You can also show them your portfolio with pictures of your work. This will give them more proof that you know what you’re doing.
And most of all, have faith in your skills! You’ve worked hard to perfect your technique; show your confidence in it. You’ll be surprised at how many opportunities it can bring.
- Keep up With the Trends
One of the best things about being in the beauty industry is that you will never get tired of doing the same thing. There are always new techniques to learn and some to do in a different way. This is especially true for skincare treatments and techniques. As air pollution tends to get worse, there will be new ways to treat different skin conditions.
Fortunately for you, we’re living in a digital world. Keeping up with different beauty trends can mean searching online and reading about them. You can also find beauty bloggers talking about the latest trends and can even do a tutorial on them. By doing so, you can provide your clients with the services they need.
- Practice, Practice, Practice
Jobs in the field of cosmetology depend mostly on your skills. If you want to be good at something, you need to keep on practicing how to do it.
Some online practice tests can help you remember the theories behind your techniques. This is so that you can better explain to your clients the processes involved in these techniques. Theories help a lot in knowing how to perform skin care techniques. But you also need hands-on practice to become better at them.
There’s no way you can master chemical peeling or achieve the perfect balayage hair by reading. You need to do it yourself so that you can get acquainted with the steps. If you don’t have a beauty salon, you can get mannequins to practice on. Overtime, you can get accustomed to techniques to be able to perfect a certain hairstyle.
- Engage With Your Customers Often
Customer engagement can make your customers feel like you care about them. We’re not saying that you don’t. It’s also important that you show them that you do. Because when they feel more connected to your business, they will stay loyal to it.
Communicating with your customers should not stop when they get home from your salon. You should keep engaging with them through digital means. You need to give them content that addresses some of their concerns and needs.
These days, video tutorials and how-to blogs are the most popular types of content for beauty specialists. But, of course, you can also use other means of sharing your knowledge and expertise with your clients. You can share hair care tips, skincare routine for oily skin, and more!
Take advantage of different social media sites and create a website for your business. Keep your existing clients posted with some updates about your services and attract more by showing off your work.
- Give Advice and Suggestions
From what we know about skin care routines, they depend on the person doing them. So it’s best to gather information about your customers to provide them with the right treatment. What type of skin do they have? Do they need exfoliating? Do they have specific skin concerns, such as acne problems?
From there, you can give them some advice and suggestions. After all, most people who consult a beauty expert only have limited knowledge of what you do. Share with them some hair care tips, like how to take care of wavy hair. You can also explain each of your services, from skin care services to nail care services.
- Use High-Quality Equipment and Products
Even the smallest details can impress your clients. Aside from your skills, your job also depends on the beauty products and equipment you’re using. So you can’t just buy any of these from just any store. Low-quality items can ruin the looks of your clients instead of improving them.
Using high-quality electronics such as blow dryers and curling irons can get you the results that you want. You should also use the best hair care, skin care, and nail care products.
Remember that these beauty products involve chemicals, so they need to be of high quality. Skincare products with dangerous ingredients can inflict damage on your clients.
Do it With Love
As they always say, when you love what you’re doing, you will have the motivation to do better. And giving your clients better services will definitely impress them.
The beauty industry is all about delivering high-quality services to your clients. Focus on satisfying their needs with these tips. By keeping your clients happy with the services you offer, you will become a better and more successful beauty professional.